John DeMato Blog

Not every photo is applicable to use with every story you want to tell. This article talks about the best types of photos to use when you’re sharing more reflective and vulnerable stories with your audience.

What objects and keepsakes that you own have emotional significance to you? In this article, I share how Troll dolls serve as a powerful metaphor that helps members of this community get past their blocks and points of friction.

While it’s awesome to share stage photos of you presenting in front of a packed house, this article talks about how to create immense value in your live event photos taken in a room with a lot of empty chairs.

It’s so easy to simply eeny-meeny-miny-moe your way through selecting photos to compliment the stories you share with your audience. This article shares a better way to visually punctuate the sentiments of your online content.

Do you offer your clients any swag? If so, the following article shares why it’s important to bring those items to your next lifestyle portrait session ready to get their close-ups taken.

While it’s great to have a website chock full of bells and whistles, this article talks about the importance of incorporating a personal, human touch with portraits and other image content.

While B-Roll is a tool for video editing, this article shares how this concept applies to the types of photos that Experts need to share with those they serve. Learn more here.

NYC Persuasive Visual Storytelling Blog | It can be a real pain to select the right photo for your various marketing and promotional needs. This article offers insight on how to hyper-focus your effort to make it as painless as possible.

NYC Persuasive Visual Storytelling Blog | When it comes to selecting the best photos to use in social content, we tend to fall into bad habits by overusing one type of photo. This article offers a suggestion on how to break that habit.

NYC Persuasive Visual Storytelling Blog | If you feel stuck in your expert-based business and are anti-self-promotion, the following article reveals why it’s essential for you to change your perspective on the topic.

NYC Persuasive Visual Storytelling Blog | What exactly is involved to position yourself as the authority in your space of expertise through premium photography? This articles explains how.

NYC Persuasive Visual Storytelling Blog | Body language and facial expressions account for between 60 to 65% of all communication. This article shares more body language-related insights related to your lifestyle portraits.

NYC Persuasive Visual Storytelling Blog | It’s an interesting process to how professional photos of books are captured. This article shares how the sausage is made.