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John DeMato Blog

Welcome to the Deliver Magic blog, where experts who speak, coach, train, consult, and write books will find actionable insights to elevate their personal brands through visual storytelling. From strategy tips and branding photography to live event coverage and storytelling techniques, discover step-by-step guides designed to help you align what you say with how you show up in photos. Get ready to unlock the magic behind creating a cohesive visual identity that drives engagement, builds credibility, and inspires your audience. #DeliverMagic

Observe Here A Lifestyle Portrait In The Wild...

 

I’ve had the pleasure of working with Seema on several occasions, including creating a high-volume, portrait photo library in an awesome Brooklyn location.

 

 

Since that session, she has consistently created informative and inspiring content by using her branded photos to complement her thought leadership on brand building and business strategy.

Here's a recent example:


Although this is just one post, Seema uses this text-on-image formula on a consistent basis. This particular portrait photo really works because her eyes are directing people’s attention to the text.

Another cool aspect to this post is that she cropped the image tighter than the original shot intended and focused only on a portion of her face.  

To get a better sense of what I mean, here’s the original portrait photo:

Although I already do a fair amount of resizing and cropping to the branded portraits I deliver to clients, once those images are in their hands, I encourage them to get creative and do some further work to enhance the image to compliment the sentiment behind the text.

Have you incorporated text directly onto a portrait photo?  

Not sure how to do it?

Also, do you have other questions related to branded lifestyle portraits that you'd like answered?

Schedule a call with me here and let’s see if I can help you.
 

PS - For those of you who aren’t in the know, I mail out these blogs 3x a week, and lemme tell you, they’re a real party, so, if you’d like to get in on this, sign up for it here and I’ll throw in a free gift for you...because I care, :)