[INTERVIEW] When was the last time you assessed the value of your headshot?

How well does your headshot say hello to those you serve?

At the end of this podcast, I offer a 10-minute challenge to assess the situation.

While a headshot is simply one piece of the image content marketing puzzle, it’s a pretty important one.

It allows people to form an instant opinion of who you are as a person, and that impression will motivate someone to lean in a little more and learn more about you, or give them the sense that you’re not a fit for them.

During a recent conversation with Coach Rich Perry on his 10-minute Mentor Podcast, he asked me to share a 10-minute challenge on which his audience can immediately can take action.

I figured that addressing the visual front door to your entire online presence was worth a 10-minute effort.

In addition to the challenge, which is at the end of the episode, Rich and I also chatted about some other topics, including:

• the importance of visual storytelling to help build an audience

• the types of photos to leverage within your marketing strategy

• the value of virtual photography

To listen to our conversation, you can check it out here.

What were your takeaways from this conversation? Please share in the comment section below.

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