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John DeMato Blog

Welcome to the Deliver Magic blog, where experts who speak, coach, train, consult, and write books will find actionable insights to elevate their personal brands through visual storytelling. From strategy tips and branding photography to live event coverage and storytelling techniques, discover step-by-step guides designed to help you align what you say with how you show up in photos. Get ready to unlock the magic behind creating a cohesive visual identity that drives engagement, builds credibility, and inspires your audience. #DeliverMagic

How 'nice action shots' make the difference

 

In the world of speaking and training, visual storytelling is vital. 

Recently, I photographed Owen Fitzpatrick during one of his speaking engagements. 

Our goal was to create a dynamic and authentic image portfolio that truly reflects who he is. Here’s what he had to say afterwards.

Q: Why did you need the photos?

Owen: I needed to update my website with nice action shots.

This initial need is a common one among experts who want to keep their online presence fresh and engaging. Action shots are crucial as they convey the energy and connection with the audience.

Q: What excites you about the image portfolio delivered?

Owen: The shots really captured my style, personality, and the whole vibe perfectly.

The level of quality and how quick they were delivered was phenomenal. 

Efficiency, quality, and authenticity – these are the hallmarks of a successful photo session. The quick turnaround meant he could update his materials promptly. The high-quality images ensured that he looked every bit the authority he is, while also illustrating his personality and essence.

Q: How do you plan to use the photos?

Owen: On my website and telling visual stories via social media. I may also use them for an updated one sheet or brochure.

Versatility is key. Whether it’s for a website, social media, or promotional materials, having a diverse portfolio allows for multiple uses, ensuring that the investment provides long-term value.

Q: Would you recommend John to people just like you?

Owen: Absolutely. There is nobody better in the business. John understands how to make you shine and show your very best consistently.

When looking to have your next speaking engagement captured in photos, think about your specific marketing needs first. Ensure your photographer understands those, as well as your style and personality.

Aim for a high-quality portfolio that is vast in visual variety.

Remember, the right photos can elevate the perception of your value in the eyes of those you serve, tell your story more compellingly, and keep your audience of potential clients on the hook until they need you.