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John DeMato Blog

Welcome to the Deliver Magic blog, where experts who speak, coach, train, consult, and write books will find actionable insights to elevate their personal brands through visual storytelling. From strategy tips and branding photography to live event coverage and storytelling techniques, discover step-by-step guides designed to help you align what you say with how you show up in photos. Get ready to unlock the magic behind creating a cohesive visual identity that drives engagement, builds credibility, and inspires your audience. #DeliverMagic

[VIDEO] Why virtual photos make the difference for your business.

 

There’s a new world out there…

 
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And with a new world, comes new rules.

 

Sharing image content throughout every touch point of your online presence isn’t simply a means to an end.

In this noisy and congested landscape, run of the mill photos aren’t going to cut the mustard. 

Or even the ketchup, :)

You need an assortment of photos that offer a level of artistry that is purposeful and delivered in a way that inspires your audience to care enough to stop the scroll, read what you have to say and follow through on your call to action.

And we’re not simply talking about traditional portraits and live event photos - we’re also talking about virtual photography, as well.

Recently, I was invited to one of my virtual clients online groups to talk about the work I created with her. We walked through the virtual photo set with the group.

Various members talked about how visually appealing the photos were and how they captured their attention. 

I was curious to hear why.

In the following clip, some of the members shared why:

(If your browser is not showing the video, check it out here.)

Turning to you: 

Have you dived head first into more virtual work and are in need of image content that represents that repositioning?

I'm here to help.

For more information on what that help looks like with virtual photography, you can check it out here.