A better alternative to re-typing your pull quotes in content

When it comes to promoting your book, it’s easy to fall into the habit of retyping pull quotes into graphics. I mean, everyone else does it, right?

But here’s a game-changer: take a photo of the actual pull quote straight from the book. 

Why? 

1. Better Production Value

When you share a photo of a pull quote from the actual pages of your book, it immediately elevates the production value of your content. You’re showcasing the real thing. The audience gets to see the layout, the typography, the quality of the printed page—it all contributes to making your book feel like a polished, valuable product. A retyped graphic might look slick, but it doesn’t hold a candle to showing the quote as it appears in the book itself.

2. More Tangible, Feels More Real

There’s something about seeing a physical page from a book that makes it feel more real, more tangible. It’s the difference between seeing a stock image of a product and holding it in your hands. When you take a picture of the actual book, it gives your audience a sense of weight, texture, and physicality. It’s a subtle, but powerful way of making your book feel more present and real to potential readers.

3. Sneak Peek Into What Else Is Inside the Book

Showing the quote straight from the book gives your audience a preview of more than just the words—you’re giving them a peek into the design, layout, and feel of the entire book. It’s an effective way to build intrigue and curiosity. They’ll start wondering what else is in those pages beyond just the words. And let’s be honest, who doesn’t love a good teaser? It’s a brilliant way to hook readers before they’ve even opened the cover.

So, next time you’re promoting a pull quote, don’t just throw it into a graphic—snap a picture of the actual book and show your audience what they’re missing. It’s more tangible, intriguing, and gives a stronger sense of the value of your book.

Ready to give your audience a sneak peek that’ll leave them wanting more? Let’s chat about creating some impactful, high-quality book photography that shows off your work in all its glory.