Welcome to the Deliver Magic blog, where experts who speak, coach, train, consult, and write books will find actionable insights to elevate their personal brands through visual storytelling. From strategy tips and branding photography to live event coverage and storytelling techniques, discover step-by-step guides designed to help you align what you say with how you show up in photos. Get ready to unlock the magic behind creating a cohesive visual identity that drives engagement, builds credibility, and inspires your audience. #DeliverMagic
When it comes to client work, it’s not enough to go through the paces and deliver. It needs to be delivered with quality. The following article shares how this quote from Joey Coleman’s book is a great reminder of this fundamental pillar of my effort behind the camera.
Read MoreDiscover how creative problem-solving transformed the challenge of photographing books into a unique opportunity for dynamic, captivating imagery in this article.
Read MoreWhat’s the most important quality a photographer brings to the table? It’s not talent. It’s communication. I talk about this more in the following article.
Read MoreLearn how custom book photos can elevate your book's visibility, drive reader interest, and create lasting impact across your marketing efforts.
Read MoreDiscover how a professional book photography session can build intrigue and elevate your book launch, turning potential readers into buyers.
Read MoreDiscover how strategically placing book boudoir photos on your website landing page, Amazon, and LinkedIn can elevate your author profile and captivate potential readers.
Read MoreMaximize your book's impact by capturing both paperback and hardcover designs for a diverse and compelling marketing strategy that resonates across all platforms.
Read MoreDiscover why horizontal photos provide greater creative latitude, enhanced storytelling, and unmatched versatility across platforms, ensuring your visual content captivates and engages your audience effectively.
Read MoreDiscover why photos of your book's cover and spine are more valuable than digital file images and how they can enhance your marketing efforts.
Read MoreDiscover how meticulous attention to detail in book boudoir photography can transform your publication’s presentation, enhancing every chapter title and illustration for maximum impact.
Read MoreIn the following article, discover how the strategic use of visual variety in your book's photography can transform your online presence, turning each image into a powerful storytelling tool.
Read MoreDiscover how high-quality images can psychologically enhance your perceived value, making you appear worth every penny to your audience – dive into the article to learn more.
Read MoreDiscover in this article how using multiple copies in book photography can transform your book into a visually stunning masterpiece, offering a diverse and engaging portfolio for authors in a crowded marketplace.
Read MoreImagine the thrill of nabbing discounted tech on Black Friday. The following article reveals an intriguing analogy between this shopping spectacle and crafting high-quality image content for promoting oneself as an expert online.
Read MoreThis article shares photos from a #bookboudoir session for DELIVER MAGIC, a book written by NYC photographer, John DeMato to help branding and live event photographers build an easy-to-refer business.
Read MoreWhile the book boudoir photo quit yer complaining from Laurie Ruettimann’s book was a great asset for her to use in her marketing, it also resonated with me on a deeply personal level. I talk more about that in the following article.
Read MoreDiscover innovative, underutilized digital platforms to showcase your book photos, beyond the typical website and social media avenues, in the following article. Dive in to explore unique strategies that amplify your book’s visibility and audience engagement.
Read More“Character is what you do when no one is looking.” It truly represents who you are and how you respect others. The following article shares why this quote from David Horsager’s book, Trusted Leader, hangs on a wall in my apartment.
Read MoreEvery now and then, we all need a boost of motivation. The phrase, “You have what it takes,” provides that for me. More on that in this article.
Read MoreWhen looking to promote your book launch through photos, the cover and spine shots are important, but, it’s not the whole story. In this article, I point out another important aspect to capture in photos to leverage in your marketing campaign.
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