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John DeMato Blog

Welcome to the Deliver Magic blog, where experts who speak, coach, train, consult, and write books will find actionable insights to elevate their personal brands through visual storytelling. From strategy tips and branding photography to live event coverage and storytelling techniques, discover step-by-step guides designed to help you align what you say with how you show up in photos. Get ready to unlock the magic behind creating a cohesive visual identity that drives engagement, builds credibility, and inspires your audience. #DeliverMagic

[PODCAST] What Photo Strategies Will Elevate Your Law Firm’s Brand?

 

Since 2017, I’ve focused the majority of my visual storytelling work towards experts who speak, train, coach, consult and write books. 

But the cool thing about this type of work is that it also is applicable to every service-based business - and that includes a wide breadth of professional services. 

At the end of the day, when you’re a business that’s based on service, you’re also in the business of building long-term relationships with those who need your help the most. 

Recently, I had an opportunity to sit down with Karin Conroy and chat about some nitty gritty insights related to how visual storytelling needs to show up for law firms in order to elevate their brands. 

During our magical conversation, we talked about a variety of topics, including:

  • How to make the most out of photoshoots 

  • How to produce the right profile photos

  • When to update images across your online profiles

  • Why using stock photos is a big mistake 

  • How to give photographers the freedom to leverage even the most spontaneous moments of your business

You can listen to the conversation here. 

After checking it out, please share any questions you have for me or your takeaways from the conversation.