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John DeMato Blog

Welcome to the Deliver Magic blog, where experts who speak, coach, train, consult, and write books will find actionable insights to elevate their personal brands through visual storytelling. From strategy tips and branding photography to live event coverage and storytelling techniques, discover step-by-step guides designed to help you align what you say with how you show up in photos. Get ready to unlock the magic behind creating a cohesive visual identity that drives engagement, builds credibility, and inspires your audience. #DeliverMagic

It's not about room size

 

The other day, a speaker colleague saw photos I took of him in a room of less than 30 people.

As we flipped through the photos, he noticed how I photographed him by using different ways to frame out the small room and just focus on him through interesting compositions. He said, "It looks like I could be in a room of a thousand people based on how these were captured."

When your photographer focuses on leveraging the space to create interesting and compelling photos, it doesn't matter how big the room is - it just matters that your genuine expression and body language shine through.

One of the keys to achieving this is through thoughtful composition.

By positioning the camera at various angles and utilizing the room's unique features and the participants in that room, a skilled photographer can make a small space feel grand and engaging.

Another essential aspect is the photographer's ability to capture genuine expressions and body language. Authenticity is key to connecting with your audience, whether in person or through photos.

This authenticity is what resonates with viewers and makes them feel like they are part of the experience, regardless of the room size.

For speakers, authors, coaches, and consultants, it's important to discuss these elements with your photographer during the pre-session strategy call. Make sure they understand the significance of capturing a variety of wide, medium, and close-up shots.

Emphasize the need for a wealth of different expressions and body language changes throughout each scenario. Ensure they plan to capture photos where you are placed in different parts of the screen to create negative space and use different vantage points, including high and low angles.

Creating this type of variety will enhance your portfolio and provide a wealth of creative latitude to implement these images across your entire online presence.

The next time you hire a photographer for a small space presentation, remember that with the right approach, the room's size won't limit the impact of your photos as long as they focus on capturing you delivering magic.