John DeMato Blog

In this article, discover how transforming branding photography from a cost to a vital investment can elevate your brand, deepen connections, and set you apart as an expert in your field.

Discover how sharing candid moments beyond your professional expertise can enhance your personal brand and build deeper connections with your audience in this insightful article.

Discover why 'power poses' are outdated in branding photography and learn how embracing genuine expressions can transform your professional image—John DeMato explains the power of authenticity.

Discover how authentic lifestyle photography captures the unique essence of your workflow and tells a compelling visual story for your brand's marketing strategy.

Discover the art of maximizing your branding session by prioritizing essential shots over preferences, ensuring your professional imagery aligns perfectly with your business needs.

Are you an emerging speaker questioning the need for professional photos? In the following article, discover why high-quality visual assets are a game-changer at every stage of your career and can catapult you towards success.

This article shares a behind-the-scenes look into the branding session between speaker and author, Jeff Gibbard, and NYC-based branding photographer, John A DeMato. Jeff also shares some thoughts on the experience of working with John.

This article shares a behind-the-scenes video of the branding photoshoot of speaker and author, Alan Stein Jr., who was photographed by NYC-based branding photographer, John A DeMato.

Discover how an open mindset during a strategy call can uncover unseen possibilities in your visual branding, paving the way for a more dynamic and comprehensive visual asset portfolio.

This article shares the importance of pre-planning strategy before a branding session. Specifically, branding photographer, John DeMato, shares thoughts from one of his clients on the topic, speaker and trainer, Susan Fitzell.