John DeMato Blog

Discover the art of maximizing your branding session by prioritizing essential shots over preferences, ensuring your professional imagery aligns perfectly with your business needs.

Are you an emerging speaker questioning the need for professional photos? In the following article, discover why high-quality visual assets are a game-changer at every stage of your career and can catapult you towards success.

This article shares a behind-the-scenes look into the branding session between speaker and author, Jeff Gibbard, and NYC-based branding photographer, John A DeMato. Jeff also shares some thoughts on the experience of working with John.

This article shares a behind-the-scenes video of the branding photoshoot of speaker and author, Alan Stein Jr., who was photographed by NYC-based branding photographer, John A DeMato.

Discover how an open mindset during a strategy call can uncover unseen possibilities in your visual branding, paving the way for a more dynamic and comprehensive visual asset portfolio.

This article shares the importance of pre-planning strategy before a branding session. Specifically, branding photographer, John DeMato, shares thoughts from one of his clients on the topic, speaker and trainer, Susan Fitzell.

For experts stepping into the spotlight of a camera, genuine self-expression is paramount, not chasing an illusory perfection. In this article, you'll discover how embracing your unique qualities, serving your audience, and trusting your photographer's expertise can transform your portraits into captivating narratives that resonate with those you serve.

In order to create distinction from other experts in your space, make it easy for potential clients to visualize the process of how you solve their problems through relevant, valuable and high-quality photos. I talk more about that in this article.

The following article shares the experience of Paul Caffrey working with branding photographer, John DeMato, during his branding photography session.

Unlock the secret of shallow depth in your portraits to accentuate a vibe of excellence, drawing focus to you and creating a luxurious, high-end visual impact.

This article stresses the need for experts to cover their bases and know exactly what to expect in terms of cost for the entire session.

This article shares images from a branding photography session between speaker and author, Jason Lennox, and NYC-based photographer, John A DeMato.

In this article, learn why it's a bad idea to try to emulate the visual storytelling style and approach of another expert that you admire.

This article shares the importance of having genuine posture and body language while in front of the camera during a branding photoshoot. It could make or break the success of the session.

This article shares the secret ingredient that leads to a successful branding session, or any session that involves someone in front of a camera.

The following article shares a testimonial from Wisconsin-based speaker, Kristin Bock, regarding her branding photoshoot with NYC-based branding and live event photographer, John DeMato.

In this article, explore the transformative journey of building a visual brand identity for experts, revealing how consistent storytelling and authenticity forge deeper connections over time