Having difficulty coming up with consistent content to promote your expert-based business? This article shares an option that could immensely help your efforts.
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Having difficulty choosing the right photos for your website? While it can be a confusing and frustrating endeavor, the following article shares some insights on how to make the process less painful.
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Have you appeared on a podcast? This article shares some insights on how to create new and unique posts and articles with these conversations.
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How well does your website images position you as an authority in your space? Not sure? Then it’s time to conduct an audit. More on that in this article.
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“...I only need 3-5 photos, and I’ll have enough to share online.” I’ve heard this statement many times in conversation with expert-based business owners. In this article, I talk about what’s WRONG with this line of thinking.
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Ready to book your next portrait session. Before you do, the following article shares one way to ensure that it becomes a valuable and worthwhile investment of your time and money.
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Creating podcast cover art is an important step in the visual branding of the show. But picking the right photo for it can be tricky. The following article shares 3 potential options.
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Why are you spending so much time manicuring your Instagram grid? The effort defeats the purpose of the content in the first place. More on that in this article.
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Are you truly taking advantage of the photo assets that you currently have sitting on your computer? Or, are they simply collecting dust, eagerly awaiting their time to shine throughout your online presence? This article shares a great example of an organization leveraging their image assets to the fullest.
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Do you have someone else creating your online content? This article shares why it’s important for you to give it the once-over before it’s posted.
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It’s one thing to direct people in front of the camera. It’s another to do it for yourself. In this article, I share my experience taking selfie portraits to help create assets for YouTube thumbnails…it was weird :)
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When updating your website. don’t skimp on the effort of selecting the right photos to compliment the pages. I talk more about this with regards to my recent website update extravaganza.
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Before you get “delete happy” during your next portrait session, be open to Plan B. More on that in this article.
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Yes, your image portfolio needs plenty of staged portraits for promotional purposes. But don’t forget power and purpose behind candid photos, too. I talk more about this in the following article.
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While internet memes come in all shapes, sizes, forms and flavors, there’s one important takeaway that you can leverage with your marketing photos. I talk about that takeaway in the following article.
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Not sure how investing in high-quality photos will help your expert-based business? The following story is a testament to the power of visuals.
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Do you repeat the same photo over and over in your online content? The following articles explains why you need to STOP doing that.
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Why do I need so many images in my content portfolio? Isn’t it overkill? It’s not about the amount, it’s about the options. More on that in the following article.
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Working on adding a product or service offering? Then look to a photographer to capture the visual assets you need to support the marketing of that new thing. More on that here.
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If you had only one sentence to describe the value of the work you do with your clients, what would be that sentence? In the following article, I talk about the reasoning behind the sentence that illustrates my value proposition.
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