Welcome to the Deliver Magic blog, where experts who speak, coach, train, consult, and write books will find actionable insights to elevate their personal brands through visual storytelling. From strategy tips and branding photography to live event coverage and storytelling techniques, discover step-by-step guides designed to help you align what you say with how you show up in photos. Get ready to unlock the magic behind creating a cohesive visual identity that drives engagement, builds credibility, and inspires your audience. #DeliverMagic
When you’re facilitating or attending a live event, there, oftentimes, is a photographer making the rounds capturing candid moments. In this article, I share a best practice when reacting to the camera in the room as a way to help you create better photos to share with your audience.
Read MoreAre you a part of an organization where you have a chance to get up and speak in front of members while there’s a photographer in the room covering the meeting? If so, the following article shares tips to keep in mind before you’re handed the microphone and your time to shine has arrived.
Read MoreIn this article, diversity, equity and inclusion expert, Jess Pettitt, shares her experience of working with John DeMato during her hybrid keynote and breakout work with Southwest Airlines.
Read MoreI know you’re a speaker, but you don't need to speak in every photo you share. This article shares the value of leveraging photos where you’re listening, taking notes, and not talking.
Read MoreWhile capturing photos for a recurring, multi-day event may seem, on the surface, as a boring way to make a living as a photographer, in this article, I talk about why every shoot presents unique, interesting and exciting elements to it.
Read MoreDo you invest in creating branded swag items that you sell or share with your clients? The following article shares why you should also invest in creating compelling photographs of those items, too.
Read MoreWhat is the value of investing in photos for your live event? In this article, I talk about ways that offer you additional value beyond that of simply leveraging them for your own marketing materials.
Read MoreComposition affects the emotional sentiment of your keynote photos. As a result, wide shots aren’t enough. More on that in the following article.
Read MoreDo you go into live events without a photographer of your own and hope and wish that the house photographer captures a handful of photos that you can eventually use throughout your online presence? In this article, I talk about a better way to ensure quality results.
Read MoreIn order to create a diverse and compelling image content portfolio, it’s important to create a mixture of staged, portrait images and real-life photos capturing you being caught in the act of transforming the lives of those you serve. This article shares a recent session that accomplishes both objectives.
Read MoreRegardless of the rooms in which you train. you still need an image portfolio of diverse and compelling photos that captures the energy of the room. More on that in the following article.
Read MoreAre you truly taking advantage of the photo assets that you currently have sitting on your computer? Or, are they simply collecting dust, eagerly awaiting their time to shine throughout your online presence? This article shares a great example of an organization leveraging their image assets to the fullest.
Read MoreWhen you create a long-term relationship with a trusted photographer, that creates a consistent pathway to produce a treasure trove of images to support and enhance your personal brand. This article shares the value received by one of my long-time clients, Phil M. Jones.
Read MoreDoes your in-person training involve customized workbooks? If so, show it in your photos. More on that in this article.
Read MoreIt’s such a joy to serve experts who help others get past what’s holding them back, especially when they’re genuine and generous human beings like Bruce Weinstein. More on that in this article.
Read MoreLive event gigs are always more fun when other shooters are around, especially when we turn the cameras on each other 🙂 More on that in this article…
Read MoreYou know that high-quality images are important to promote your business and brand. But, are you maximizing the value of your investment? Found out after reading the following article.
Read MoreIs your calendar full of big events in 2023? Take advantage and create some magical photo assets of those moments. More on that in this article.
Read MoreNot sure how investing in high-quality photos will help your expert-based business? The following story is a testament to the power of visuals.
Read MoreGot some stuff cookin’ for 2023? Need photos? Let's chat...
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